What is a Downline？
Synonyms:
| Category | Chinese | English |
|---|---|---|
| Common Term |
下线 |
Downline |
| Industry Term | 下级代理 | Sub-Agent |
Definition
An individual user or agent member within an affiliate or promotional hierarchy who is referred or managed by a upline/superior agent.
Mechanism
A downline joins the system through a referral relationship with an upline. Their betting volume or performance is counted toward the upline's statistics, generating commissions or profit-sharing for the upline.
Common Sources / Related Factors
- Agent Promotion
- Invitation Code Registration
- Affiliate Marketing
- Distribution Systems
- Multi-level Structures
Value in the iGaming Industry
To expand the promotional network and increase the overall scale of betting volume.
Common Misconceptions
| Misconception | Correct Understanding |
|---|---|
| A downline must recruit other members. | They can simply be a regular player/user. |
| A downline is different from a player. | A downline can also be a player. |
| Downlines can have infinite levels. | They are restricted by specific system rules. |