As the 2022 World Cup comes to an end, major betting platforms have slowly shifted their marketing focus away from sports betting platforms. Recall that one year before the 2022 World Cup, major betting platforms began to promote their own betting and sports platforms. At the same time, the number of customers of sports package websites also increased significantly. Take our TC-GAMING as an example. From 2021 to 2022, the customer orders of Sports white label iGaming are fully booked. Now that the World Cup is over, will the popularity of the sports white label iGaming decrease? Will the sports betting market pull back? What will happen? Will sports betting players continue to be more interested in sports betting? Will major gambling giants increase the number of sites they open for sports white label iGaming? Today, the editor of TC-GAMING will talk to you about some predictions about the sports betting market in 2023.

Sports betting is not legal everywhere, and the global market is large and lucrative. The global sports betting and lottery market reached US$194.63 billion in 2021, an increase from the previous year's total of nearly US$173 billion.

Before I talk about whether this sports betting will continue to be so popular, there is an episode. When I was chatting with a friend in his hometown, the friend suddenly told me that he wanted to find a website for betting. I asked why? The other party’s answer was that a few days ago a courier delivered money and said he invested 1,000 yuan in Japan. Unexpectedly, he won 30 times the money, so he also wanted to play sports betting. Of course, the editor does not have a website for betting on the opponent, but we can learn some things from this matter.

1. Because of the World Cup, even couriers are very loyal to sports betting in China.
2. Because the World Cup has also attracted many players who have never been exposed to sports betting before.
3. The high rate of return can indeed make ordinary people excited and bet on sports.
4. During the World Cup, awareness of sports betting increased

Each World Cup attracts more and more sports players, and many general shopping malls have successively launched World Cup betting activities, which also promotes sports betting. The end of the World Cup does not mean that the popularity of players will decrease. On the contrary, through the popularity of the World Cup, more people have learned about the sports betting-football betting method. These are potential sports betting players who can undergo secondary conversion. Let’s talk about next, what are the major events in 2023?

Major sports events in 2023
2023 Women's World Cup

The Chinese women's football team defeated the Vietnamese women's football team in the Asian Cup and successfully obtained tickets for the 2023 Australia-New Zealand Women's World Cup. (Due to the poor performance of the Chinese men’s football team this time around, Chinese fans’ expectations for the women’s football team are extremely high.) This is the third time that the Chinese women’s football team has entered the Women’s World Cup. The Chinese women's football team has become a hit in 2022. It can be said that Chinese sports fans are enthusiastic about the performance of the women's football team in 2023. There are also many factors that have added fuel to the fire to the women's football team due to the poor performance of the Chinese men's football team.

2022-2023 Champions League Final:

The five major European leagues compete for the Champions League together, representing the highest football standards and honors of major European clubs. The economic benefits brought by the Champions League are no lower than those of the World Cup.
Qatar is riding the heat of this World Cup. The next step is the 2023 Asian Cup. Both China and Hong Kong have obtained tickets to the Asian Cup. In the sports betting-football betting category in 2023, China's market will continue to grow.

2023 FIBA ​​Basketball World Cup/2023 NBA All-Star Game

This time FIBA ​​is co-organized by three countries: Indonesia, the Philippines, and Japan. This is good news for the platform engaged in the betting markets of the three countries. Especially the Philippine market, Filipinos are passionate about basketball. I think many people have stayed there. People in the Philippines understand this very well.

Not to mention the 2023 NBA season. The regular season begins in October and lasts until April 2023. The NBA All-Star Game will start in February 2023. The first battle is scheduled for June 2nd. This is also a major event that basketball players cannot miss. In addition, this event is held in South Asia, so there is no time difference, making it convenient for Southeast Asian fans to watch.

The rapid development of the digital age and the increase in Internet penetration, as well as the development of blockchain technology, have made it easy for sports betting players to access sports iGaming platforms.

Conclusion

A large number of potential people are beginning to participate in sports betting and trying to find additional income through entertainment. In addition, sports are interactive games, which attracts the interest of the younger generation. This will become a driving force for the gambling market and further promote the growth of the gambling market. In addition, the increase in the purchasing power of middle-income groups, the expansion of agency and distribution channels, the popularization of the Internet, and the application of blockchain technology all provide opportunities for effective lubrication and driving of the gambling market.

I personally remain optimistic about the sports betting market in 2023. The holding of the World Cup has indirectly made people who do not pay attention to sports pay attention to the field of sports and iGaming. The average age group for online sports bettors is 38 years old, while the average age for land-based sports bettors is 45 years old. The betting market growth rate is expected to be driven by the increasing sports betting population. TC-GAMING has been deeply involved in the Internet package industry for 15 years, specifically providing sports package network solutions for sports white label iGaming customers. There are more than 60,000 complete sports games every month, and more than 60 types of sports are suitable for sports bettors with different hobbies. The simple and clear operation interface allows sports betting users to easily get started with game betting.

TC-GAMING has more than 15 years of white label iGaming experience. For sports iGaming, TC-GAMING Sports White Label iGaming has been specially established. Specifically designed to serve the users of the sports white label iGaming, the sports white label iGaming platform has been connected to a variety of sports competitive games. It does not require the users of the sports white label iGaming to spend a lot of manpower, material, energy, time and maintenance. The website can be opened in 10 minutes. The sports white label iGaming provides Thousands of combined sports events every week, more than 60,000 unique events every month, more than 60 sports types (such as football, basketball, tennis, baseball, cycling, cockfighting, boxing, etc.), more than 1,000 betting types, simple The clear operating platform and clear league overview can meet the different needs and choices of various players. No matter what kind of sports fan you are, you can find your favorite sports betting on the TC-GAMING platform! At the same time, TC-GAMING has hired 18 local language experts and senior local designers to solve the operational, cultural, religious and other differences among gamblers in different countries. From language translation to interface, all designs and translations are based on localization concepts, allowing you to seamlessly access local sports betting markets in each country. Choose TC-GAMING as your best partner on the road to success!