- July 05, 2022
Why Vietnam's Sports White Label So Popular?
With Australia and Doha, Costa Rica, the final two spots finalized. It can be said that the preparations for the 2022 World Cup have begun. Many betting platforms have set their strategic sights on the 2022 World Cup, a historic sports event. The world's most popular event takes place every four years, and the whole world is participating. Whether it is players, betting platforms, or Internet companies, they all invest their best channels in it. In addition, due to strict domestic policies and payment restrictions in various banks in recent years, the control of social software, and the supervision of publicity channels, the gaming industry has been hit hard. All costs are rising. Therefore, many gaming platforms are focusing on the Southeast Asian gaming market, such as Indonesia, Thailand, Vietnam and other Southeast Asian countries. And among these Southeast Asian countries, why did the editor select Vietnam Sports White Label iGaming as the main target of analysis? Since the beginning of last year, the sales volume of TC-GAMING has been increasing step by step. From today to March this year, the demand for sports bag network in Vietnam has been growing explosively. Why is the Vietnam Sports White Label iGaming so popular this year? First, let’s take a look at the sports betting venues in Ha Viet City.
The football betting market of Vietnam White Label iGaming has the following points:
1. Football is the sport of Vietnamese people
Vietnam's love for football has reached a high level. Among many sports, football is the most popular among users. The number of users expressing interest in football on the Internet is three times that of other sports, and 83% of them are from sports enthusiasts. User points ratio, and half of 83% are avid football fans. Whether it is rural rice fields, beaches, urban alleys, squares, or even open spaces at intersections, you can see Vietnamese playing football. It can be said that the only sport for most people in Vietnam is football! This also laid the foundation for Vietnam Sports White Label iGaming.
2. Gambling is very common in Vietnam
Many Vietnamese are very obsessed with various games. Among them, the craziest thing is sports and football betting. In Vietnamese society, everyone from civilians, college students, young people doing odd jobs, street gangsters, to wealthy executives and government officials are exposed to football betting.
3. Vietnam’s economic situation
Do Vietnamese have money? Let’s talk with data first.
The following is a chart from the "World Bank National Economic Accounts Data" statistics, which shows that Vietnam's (from 2015 to the present, the economy has been rising)
At the same time, according to data from the National Bureau of Statistics of Vietnam, Vietnam's GDP expanded in 2021, equivalent to US$362.619 billion based on the average exchange rate. Based on a population of about 98 million, the per capita GDP has increased to about US$3,700. At the same time, the IMF (International Monetary Fund) also gave a similar prediction - Vietnam's GDP will reach 408.95 billion U.S. dollars, and per capita GDP is expected to reach or exceed 4,100 U.S. dollars; with such a per capita income, there are many Vietnamese sports and gambling users. High consumption and entertainment capacity.
(Vietnam’s per capita GDP statistics in 2021 come from the National Bureau of Statistics of Vietnam)
4. Usage rate of smart phone terminals
According to market research institutions, Vietnam’s smartphone penetration rate ranks among the top 10 in the world. A representative from Vietnam's Ministry of Information and Communications stated that as of April 2022, according to statistics, the proportion of Vietnamese adults using smartphones will reach about 73.5%, and the goal is to increase the smartphone user rate to 85% by the end of 2022. The statistics for 2020 have only reached 63.1%. It can be seen that the growth rate of mobile phone use has been so rapid in these two years. One of the reasons why it has grown so fast is due to the epidemic in recent years. At the same time, according to the "Global Mobile Report 2022", Vietnam's daily mobile usage time increased by 25%, from the previous 4 hours/day to 5.1 hours/day.
5. The current status of football betting in Vietnam
1. Vietnamese people have a high awareness of football games! Everyone knows football betting
Although gambling is now legalized in Vietnam, there are only seven legal casinos, and Vietnamese who enter the casino must meet the following qualifications: a monthly income of more than 10 million VND (approximately RMB 2,838); and the admission fee is every 24 hours VND 1 million or VND 25 million per month. Coupled with the time cost of going to the casino, physical betting is relatively cumbersome and restrictive compared to online football betting at your fingertips at home. But also because Vietnam has legalized football betting, it has greatly popularized the market awareness of football betting. This is one of the reasons why many gaming platforms have begun to enter the Vietnamese sports market in large numbers through TC-GAMING Vietnam White Label iGaming.
2. Everyone in Vietnam loves to gamble; tens of billions of dollars of funds flow overseas every year.
According to the British National Bookmaker, the fully accounting non-domestic football betting market in Vietnam is estimated to account for 3-5% of Vietnam's total GDP (equivalent to US$10 billion). Most of these betting funds flow abroad every year. It can be seen that everyone in Vietnam likes gambling. Even if the Vietnamese government imposes many restrictions on gambling, it cannot stop Vietnamese people’s desire to gamble.
3. The World Cup is about to start. Bonus period every 4 years
The 2022 World Cup will start in November. With the enthusiasm and popularity of football among the Vietnamese, you can imagine how popular the Vietnam Sports White Label iGaming will be in this four-year football sports event that football fans around the world will participate in. Sample? This can be seen from the fact that the editor’s workload on the Vietnam Sports White Label iGaming has been increasing recently.
Summary
The editor of Vietnam Sports White Label iGaming remains optimistic about the football betting market. After all, if Vietnam’s football market has little potential, there won’t be many betting platform owners looking for us to open a website at TC-GAMING. At the same time, Vietnamese officials will not expand the list of betting events from the Premier League, La Liga, Bundesliga, and Serie A to any event in which the Vietnamese team participates. However, when doing a good job in the Vietnamese football betting market, we need to pay attention to the inclusiveness and regional differentiation of some Vietnamese gamers. In addition to football in Vietnam, cockfighting is also very popular among game players. In addition to integrating sports-related interfaces, TC-GAMING Vietnam White Label iGaming also integrates game types that Vietnamese people like, such as cockfighting and pornographic games. TC-GAMING Vietnam White Label iGaming started preparations in 2007. Over the past 15 years, we have accumulated rich experience in customizing template design solutions according to the aesthetics of Vietnamese people. Multi-language switching, in addition to Chinese and English, we also add Vietnamese services. TC-GAMING completed its launch in 10 minutes, providing thousands of sports games and events, allowing different Vietnamese sports fans to find their favorite sports events and betting on TC-GAMING Vietnam Sports White Label iGaming.
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