What are Gambling Agents and Platform Agents?

Online Gambling Agents play a crucial role in the modern online gambling industry, serving as a specialized intermediary between players and gambling platforms. Besides recruiting players, these agents often assist players in learning how to participate in gambling games, facilitate betting, provide professional advice, monitor game progress, manage finances, and offer services like fund lending. There are two main types of gambling agents, namely "Cash Agent" and "Credit Agent," each with some differences in payment and transactions.

Cash Platform Agent:

Cash Agents are a common agent model where players need to prepay a certain amount of funds to the agent before engaging in gambling activities. In this model, players transfer funds to the agent's account before placing bets, and the agent handles betting and wagering matters while the player participates in gambling games. Agents may charge a certain percentage of commission as their source of profit in this model.

Credit Platform Agent:

The Credit Agent model emphasizes the concept of "credit." In this model, the agent organization provides a specific credit limit to player members, allowing them to participate in gambling games without the need to prepay funds. Players can use the provided credit limit for betting and settle after the games. However, this model requires player members to settle their debts within a specific settlement period, or they may be required to pay additional interest or penalties. This agent model is based on a credit system for transaction maintenance.

Profit Models:

Agents can earn revenue under both of these models. In the Cash Agent model, agents typically collect commissions from players, while in the Credit Agent model, agents may profit from the difference in transactions or charge fees based on player repayment.

Potential Risks:

While the Credit Agent model offers convenience, it also carries some risks. Players may engage in excessive gambling due to not needing to prepay funds, potentially leading to financial difficulties. Additionally, agents may face the risk of players not repaying their debts, which can result in disputes and negative consequences.

Different Profit Models:

• Banker's Commission: In the Cash Agent model, agents can participate as bankers alongside the gambling company, sharing a portion of member wins and losses. Agent revenue in this model depends on the wins and losses of player members and is typically calculated as a commission percentage. However, there is a risk in this model, as agents may need to remit funds to the parent company if player member winnings are significant, requiring sufficient capital to cover potential risks.

• Win-Loss Rebate: This model requires agents to meet certain conditions before they are eligible for rebates, often related to the number of players and the amount won or lost. Agents must reach specific thresholds to earn the right to receive rebates. While this model encourages agents to increase the number of players and betting amounts, agents may not receive rebates if the basic conditions are not met.

• Betting Volume Commission: This model directly rewards agents with a certain percentage of revenue based on the player's effective betting volume for the month, irrespective of wins or losses. This approach has relatively lower risk, but it may raise concerns about profit distribution among agents.

Conclusion:

There are various profit models for online gambling agents, with different models suited to different situations and needs. Whether it's the banker's commission, win-loss rebate, or betting volume commission, agent models continue to explore and innovate to attract more potential participants, aiming to expand platform interests and generate economic benefits for the agents themselves.